Beyoncé has a country hit. How will country radio handle that?

BIPOC
By
Emily Yahr
March 20, 2024
The Washington Post
Article

As the country radio programmers settled into their seats bright and early on a recent Friday morning for a presentation in a hotel ballroom at the annual Country Radio Seminar, they were met with a warning. “I want to preface this with: The data really won’t be easy to digest. It’s not a pretty picture, right now, of representation,” said Jada Watson, assistant professor at the University of Ottawa whose research focuses on country music.

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